Associate Product Manager (Marketing)
Company: Activision Blizzard
Location: Santa Monica
Posted on: May 9, 2022
Team Name: Job Title:
Associate Product Manager (Marketing) Requisition ID:
R004954 Job Description: Your Platform Founded in 1979, Activision
has continuously disrupted the world of entertainment as a leader
in the videogame industry. With a history of delivering iconic game
changers -- like Pitfall -, Tony Hawk -, Guitar Hero -, Crash
Bandicoot---, Skylanders--- and Call of Duty - -- our obsession is
delighting our players around the globe. Focused and committed to
innovation, we consistently deliver the most beloved, engaging and
successful entertainment. And while we have world-class franchises,
infrastructure and resources, our success comes from a passionate,
talented and diverse team of people producing greatness together.
So, if you're interested in our biggest priority, it's our people.
We're currently driving the next era for our company and community
by creating amazing experiences for fans and continuing to make
Activision an inclusive place where everyone can thrive. Join us,
make history. To learn more, check us out at or @Activision on
Instagram, Twitter, Facebook and LinkedIn. Your Mission As an
Associate Product Manager on the mainline Call of Duty team you
will drive continued growth of one of the largest franchises in
entertainment, contributing to all aspects of the Call of Duty new
release business strategy and daily marketing execution. You are a
self-starter and will be a driver of the process, influence
cross-functional teams, be the evangelist for the brand, and voice
of the consumer. Responsibilities for the role:
- Business Planning - Contribute to and support comprehensive
business planning and marketing plans for the launch of Call of
Duty. Identify business opportunities and develop supporting
materials. Partner with teams to perform quantitative analyses
including: sell through analysis, price promotion efficiency
analysis, and competitive analysis.
- Marketing Planning - Assist Product Management team to create
global marketing plans, while partnering with cross-functional
teams to execute on time, on budget.
- Project Management - Work cross-functionally to ensure
development, marketing, and sales execution is aligned with
strategic and financial goals. Coordinate internal teams to ensure
projects are executed cohesively and on-schedule.
- Product Expert - Must develop expert understanding of the
product, ensuring key selling features and product information is
represented accurately in market.
- Player Champion - Embody the "player" view internally, driving
a fan first viewpoint across the organization. Assist crafting
consumer facing product messaging.
- Asset Trafficking and Coordination - Ensure asset/copy review
and approval from key stakeholders in BU, studio and legal as
required. Work back from go-live dates in marketing calendar to
ensure on-time delivery, providing updates as required.
- Competitive Intelligence - Assist competitive intelligence
efforts to maintain visibility on the best practices leading
publishers, titles, genres and business models Player Profile
- Bachelor's Degree required. MBA and a focus on marketing
- 3+ year's experience in marketing. CPG Brand Management or
Gaming/Entertainment/Theatrical Marketing experience
- Demonstrated experience in project management, analysis, and
the ability to work across multiple teams.
- Leadership and the ability to defend your ideas/positions.
- Passion for gaming, and familiarity with current industry
- Comfort with presenting and creating impactful presentation
materials for a wide range of audiences
- Excellent analytical, verbal, and written skills. Excel and
PowerPoint proficiency are a must
- High degree of comfort managing multiple projects in a fast
- Results oriented, self-motivated. Your Platform We're
headquartered in Santa Monica, California, housing multiple teams
across many disciplines of Marketing, PR, Sales, Supply Chain and
other corporate functions such as HR, IT, Legal, Facilities and
Finance. Santa Monica is the nerve center of our company, where the
best ideas combine with unrivalled rigor to create the biggest and
best entertainment experiences in the world. Our World Activision
Blizzard, Inc. is the world's largest interactive entertainment
company, with operations across North America, Europe, and Asia. We
are home to some of the most beloved entertainment franchises
including Call of Duty -, Destiny, Skylanders -, World of Warcraft
-, Overwatch -, Diablo -, Candy Crush---, and Bubble Witch---. Our
combined entertainment network delights hundreds of millions of
monthly active users in 196 countries, making us the largest gaming
network on the planet! We're proud to be recognized as one of
FORTUNE's "100 Best Companies To Work For -" for four consecutive
years and have earned a spot on FORTUNE's "Most Admired Companies,"
and "Future 50" lists. Our 10,000+ global employees are some of the
best and brightest talents across entertainment, media, and
technology. The video game industry and therefore our business is
fast-paced and will continue to evolve. As such, the duties and
responsibilities of this role may be changed as directed by the
Company at any time to promote and support our business and
relationships with industry
Keywords: Activision Blizzard, Santa Monica , Associate Product Manager (Marketing), Advertising , Santa Monica, California
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