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American Football (Jukes) Social Content Specialist

Location: Santa Monica
Posted on: November 19, 2021

Job Description:

Role Title: Jukes Social Content Specialist

Summary + Brief: is a sports media company for Gen Z & Millennial fans. Through a portfolio of 24 media brands, entertains modern-day sports fans with programming they love, produced for the digital platforms where they spend the most time. We build the most engaged digital communities for fans by distributing programming, creating content, and building products and experiences to serve their current fandoms and help them discover new ones.'s programming can be discovered across Snapchat, Instagram, TikTok, Facebook, YouTube, and more. Our portfolio of brands has over 400 million followers/subscribers (85% 13-34 y/o), reaching over 400 million sports fans across the world each month, generating over 7 billion monthly content views. is seeking a Social Content Specialist to ideate and create viral social media content while engaging with our fanatical football fans. Your world has 2 seasons- football season and the rest of the year. September 9th was like Christmas Day to you and Joe Montana, Tom Brady, and Peyton Manning ARE the three Wise Men.

In this position you will leverage your stellar understanding of social media to create engaging, viral video and graphic content. The ideal candidate will have a track record of success on social platforms, building communities and creating unique, engaging and standout content. You will have experience producing compelling social media videos, an innate understanding of the Millenial and Gen Z audiences, and experience collaborating with and supporting other creatives in a high-energy atmosphere. A passion for pop culture, professional and amatuer American football, and social media are a must!

Core Responsibilities

  • Pitch, produce, edit, and distribute short form American football content. The funnier (memes) and more relatable, the better!
  • Ideate and implement strategies for engaging and growing tight-knit communities on social platforms (Instagram, Tiktok, Twitter, YouTube, Facebook, Discord, and Snapchat).
  • Manage and optimize social content creation process. Communicate and collaborate with a team of social-savvy producers, video editors, and graphic designers to create the best possible content.
  • Create in a fast-paced environment that is reactive to the NFL/CFB/High school American football season
  • Leverage knowledge of American football and social media audiences to maximize content engagement and exposure.
  • Stay up to date with platform trends and features to be at the forefront of content innovation.
  • Support our creative strategy, using analytics to inform and optimize content.
  • Manage and prioritize video projects autonomously, using time and resources efficiently.
  • Be fearlessly creative and have fun collaborating with other creatives in the company.
    • 2+ years content production experience for social.
    • Communication: Detail-oriented with strong presence; ability to communicate/influence.
    • Track record of creating viral content and building communities.
    • Skilled in script writing and executing graphics and videos from concept to completion.
    • Strong understanding of Adobe products, namely Photoshop and Premiere Pro
    • Strong understanding of the Gen Z & Millennial audience and the content they consume.
    • Able to work full time M-F. Some telecommuting is okay, but the ideal candidate can work out of our Santa Monica office when necessary.
    • Passionate about sports (traditional and non), culture, and social media.
    • Experience in a fast-paced, tight deadline, production team environment.
    • Experience in creating a viral social media strategy across Snap, FB, YT, IG, and other social platforms, and using data to inform and optimize content output.
    • Pop culture junkie with a passion for American football and social/digital media.

Keywords:, Santa Monica , American Football (Jukes) Social Content Specialist, Other , Santa Monica, California

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