Television & Cross Platform Research Director
Company: Sinclair Broadcast Group
Location: Santa Monica
Posted on: March 13, 2023
Job Description:
If you LOVE tennis and have a passion for data and telling its
story, then Tennis Channel's--Linear & Cross Platform Research
position may be perfect for you!-- Tennis Channel is looking for a
talented, highly motivated individual with an appetite for tennis
and or/video content to work in our Santa Monica headquarters.--
This highly visible Director position provides quantitative and
qualitative research to all Tennis Channel departments:
Programming, Production, Digital, Social, Tennis Industry
Relations, Affiliate Relations, Ad Sales, Marketing, International
and Corporate and includes research oversight of Tennis Channel,
Tennis Channel International, Tennis.com, TennisChannel.com, Tennis
Channel Plus OTT, TC app and Tennis Magazine. This is a hybrid role
based in our Santa Monica office. Responsibilities include but are
not limited to:
- Leverages ratings, analytics, research and viewership data to
create impactful analyses
- Utilizes syndicated and proprietary data to effectively analyze
all aspects of Tennis Channel's non-linear viewing, including
hours, sessions and unique viewers for Tennis Channel
International
- Analyzes and manipulates data to create tennis tournament
presentations full of insights and well-crafted recommendations to
help inform strategic decision-making for all TC departments, as
well as external clients
- Provides insights on overall sports media trends, sports rights
costs and their impact on our sports network
- Responds to ad hoc and short turn around requests for data and
metrics from across the organization and proactively disseminate
insights
- Utilizes syndicated research tools to develop viewer profiles
so key stakeholders have a deeper understanding of TC viewers
- Reports and manages primary qualitative research
- Manages and develops junior team in performing interpretive
analyses to transform data into invaluable insights ---- Required
qualifications:
- Expert level proficiency with Nielsen data systems, including
NPower is required
- High level proficiency with the Microsoft Office Suite of
products, including Excel, Word and PowerPoint is required
- Bachelor's Degree in television, communications or
statistics
- Minimum of 5-7 years of experience in media research; sports
media, cable and/or broadcast network research and/or digital
measurement is a plus
- Demonstrated ability to work under pressure without sacrificing
accuracy
- Demonstrated ability to prioritize and work on a variety of
different projects in a fast-paced environment
- Strong leadership skills and a strong track record of working
across all levels of an organization -- Tennis Channel is proud to
be an Equal Opportunity Employer and Drug Free Workplace! About
Tennis Channel Tennis Channel is a twenty-four-hour television
network, online streaming service and national print magazine
circulation dedicated to the sport and its unique lifestyle. The
tennis-media hub is home to every aspect of the wide-ranging,
worldwide tennis community. Tennis Channel is carried nationwide by
every one of the top ten pay-TV service providers.About Sinclair
Make your mark in Media with Sinclair Broadcast Group, a
diversified media company dedicated to connecting people with
content everywhere! We have consistently led the broadcast industry
since our inception, and now Sinclair owns the largest regional
sports network business and one of the largest television broadcast
portfolios in the country. Also, we have affiliations with all of
the major broadcast networks, our own Tennis Channel, and several
multicast networks including TBD and Comet. Our content is
distributed over-the-air, on multi-video providers, and through our
industry-leading digital media platforms. We also recently launched
a free TV streaming service called STIRR. Our success is the direct
result of our extraordinary employees and management team who
believe in our vision and are dedicated to ensuring a great future
for our employees. We are advancing the world of Media and want YOU
to join our winning team!About the Team The life-blood of our
organization is our people. We have a compelling story, a
goal-oriented culture, and we take really good care of people. How
good? Here is a glimpse: great benefits, open-door policy, upward
mobility and a strong desire to see you succeed. Ready to be part
of a winning team? Let's talk. The base salary compensation range
for this role is $68,000 to $88,000. Final compensation for this
role will be determined by various factors such as a candidates'
relevant work experience, skills, certifications, and geographic
location. Full time positions are eligible for benefits that
include participation in a retirement plan, life and disability
insurance, health, dental and vision plans,--flexible spending
accounts, sick leave, vacation time, personal time, parental leave
and employee stock purchase plan. #tennis
Keywords: Sinclair Broadcast Group, Santa Monica , Television & Cross Platform Research Director, Executive , Santa Monica, California
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