Senior User Acquisition Manager

Company: Harnham
Location: Santa Monica
Posted on: June 24, 2022

Job Description:

Senior User Acquisition ManagerSanta Monica OR Remote Are you excited by the prospect of joining one of the fastest-growing, independent mobile game developers? This gaming company is looking for a Senior UA Manager to own the UA strategy and execution across two new games launching this year. ROLE OVERVIEW - SENIOR USER ACQUISITION MANAGER

• Own the User Acquisition team's management and optimization of mobile performance marketing campaigns across multiple channels
• Manage an 8-figure user acquisition budget to drive user growth across current and new titles
• Oversee all reporting and analytics related to user acquisition and marketing
• Utilize data insights to develop new growth strategies and initiatives
• Serve as the main point of contact for multiple ad networks and third party relationships
• Define and enhance spend and measurement decision-making methodologies
• Lead the research and evaluation of new user acquisition/growth channel
  YOUR SKILLS AND EXPERIENCE
  • 4-8+ years digital marketing/user acquisition experience (mobile is a preference)
  • Experience successfully managing multi-million dollar marketing budgets across multiple channels
  • Strong analytical skills with the ability to apply business strategy to data analysis and recommendations
  • Expert-level understanding of the current mobile user acquisition and marketing landscape, mobile analytics, and mobile attribution
  • Expertise with Excel or Tableau, or similar analytics/visualization software

Keywords: Harnham, Santa Monica , Senior User Acquisition Manager, Executive , Santa Monica, California