Broadcast Synergy Manager
Company: The Walt Disney Company
Location: Santa Monica
Posted on: June 12, 2022
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Job Description:
The Synergy Media Manager will be a critical addition to the
Hulu Synergy team. This individual will be responsible for the
planning, implementation and tracking of media requests across The
Walt Disney Company (TWDC) synergy partners.The role will require
outstanding partner relationship management and project management
skills, a collaborative spirit and insight for ways to enhance
corporate and content initiatives leveraging linear and on-channel
video ads. Working across ad operations, Disney Ad Sales, finance
and synergy teams in Disney Media and Entertainment Distribution
(DMED), Disney General Entertainment (DGE), ESPN, The Walt Disney
Studios and Disney+, you'll advance Hulu's respective brand,
original content and platform priorities by creating media plans to
amplify them via partner platforms.The ideal candidate should have
experience in offline and online channel planning, a positive
outlook, exemplary organization and communication skills, and the
ability to lead multiple projects in an organized and timely
fashion. Experience in film, television or other areas of
entertainment marketing a plus. This position will report into the
Senior Team Lead, Synergy.Responsibilities : Manage inbound &
outbound earned media campaign requests across TWDC, DMED, DGE and
ESPN synergy partnersDevelop flighting plans and programming
suggestions for synergy partners to amplify Hulu brand and content
priorities on linear and digital video platformsServe as primary as
liaison to ad operations for campaign setup, deployment and
reportingOversee management of Hulu's remnant inventory -
submitting recommendations for campaign priorities across Hulu and
synergy partners and optimizing for campaign effectiveness as
inventory availability fluctuatesDevelop and distribute monthly,
quarterly and ad hoc campaign reports to synergy and external
vendorsProvide regular campaign reports and relevant updates to
legal and the Joint Venture Agreement Committee, ensuring Hulu's
synergy media activities comply with standing legal guidelinesBasic
Qualifications : 4+ years media planning experience, knowledge of
ad trafficking, offline and online channel planning a
plusUnderstands how to leverage data for audience development,
segmentation, reporting and to uncover new opportunities and
insightsWorks especially well with internal teams and external
partners, excellent communication skillsAbility to lead campaigns
from creation through to deploymentSuperior organization skills
with a passion for to-do lists and maintaining deadlinesStrong
attention to detail and ability to switch between creative projects
and analytical/technical projects with easeLoves TV & knows about
all the most popular shows and networksTakes initiative on offering
suggestions and solutions for team efficiency & processProficient
working in Salesforce Marketing Cloud or similar platforms,
Microsoft Office Suite (particularly Excel), Google sheets, slides,
and docsUnderstands the industry but is also passionate about
learning; thrilled to have the chance to work at HuluRequired
Education : Bachelor's Degree requiredAdditional Information : Just
like the best ensemble casts of our favorite shows, Hulu embraces
diversity and is an inclusive environment. We do not discriminate
based upon race, religion, color, national origin, sex (including
pregnancy, childbirth, or related medical conditions), sexual
orientation, gender, gender identity, gender expression,
transgender status, sexual stereotypes, age, status as a protected
veteran, status as an individual with a disability, genetic
information, or other applicable legally protected characteristics.
We also consider qualified applicants with criminal histories, in
accordance with applicable federal, state and local law. Hulu is
committed to providing reasonable accommodations to applicants if
needed during the interview process. We are proud to be an Equal
Opportunity Employer.
Keywords: The Walt Disney Company, Santa Monica , Broadcast Synergy Manager, Executive , Santa Monica, California
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