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Manager, Regional Publicity & Promotions

Company: Lionsgate
Location: Santa Monica
Posted on: May 13, 2022

Job Description:

Summary of PositionLionsgate has an immediate opening in our Theatrical Publicity group for a Manager, Regional Marketing, Events & Special Projects, who will report to the Vice President, Earned Media, Events & Special Projects.
ResponsibilitiesRegional Marketing:

  • Manage publicity and promotional activities for all activated markets; managing 22 field agency offices spanning 50 US markets, Canada, and targeted agencies
  • Develop agency directives and corresponding documents on each campaign.
  • Coordinate all Los Angeles, New York and regional promotions with radio, print, television and online partners- work with the media team to leverage promotions with media buys.
  • Compile and generate final reports and highlights at the end of each campaign for all regional publicity and promotional activities in conjunction with Coordinator.
  • Manage promotional item life cycle for all campaigns including ideation, legal approvals, creation. Coordinate with internal departments, distributors and external agencies for ordering & delivery to respective accounts.
  • Pitch and organize satellite media tours and radio media tours.
  • Plan and execute publicity appearance tours, promotional efforts at film festivals, conventions and publicity tie-in events. Responsible for coordinating all logistics- securing screening time slots, booth space, panel time slots, press (in studio TV & radio, organizing press days, etc), advertising, talent travel and hotel accommodations, etc.
  • Help manage all aspects of Global Press Junkets which includes but not limited to:
  • Oversee and communicate with all national and regional critic groups including member lists, screening deadlines and announcement dates
  • Manage and oversee all field/digital initiatives. Responsible for forging relationships with social media influencers and field online press and work with them on securing coverage. Build on existing stunts/sites/programs the digital team is launching and help create new and innovative digital activations in the field.
  • Track and manage field budgets for film campaigns.
  • Compile and generate final reports and highlights at the end of each campaign for all regional publicity and promotional activities.
  • Staff special events including premieres, press days, content days, experiential activations and regional PA tours
    Events & Special Projects:
    • Assist with any & all Special Events logistics which may include but not limited to: venue scouting, invite creation, budget tracking, staffing.
    • Conceptualize and execute various stunt ideas on films.
      Qualifications & Skills
      • Minimum 3-5 years of industry related experience; publicity experience preferred.
      • Experience with Photoshop, Adobe Illustrator and InDesign required
      • Ability to communicate tactfully and effectively with internal departments and external clients.
      • Very strong and effective written, verbal and presentation skills
      • Highly organized and detail oriented
      • Ability to successfully manage multiple projects and deal with deadline pressure
        About LionsgateLionsgate (NYSE: LGF.A, LGF.B) encompasses world-class motion picture and television studio operations aligned with the STARZ premium global subscription platform to bring a unique and varied portfolio of entertainment to consumers around the world. The Company's film, television, subscription and location-based entertainment businesses are backed by a 17,000-title library and a valuable collection of iconic film and television franchises. A digital age company driven by its entrepreneurial culture and commitment to innovation, the Lionsgate brand is synonymous with bold, original, relatable entertainment for audiences worldwide.

        Our Benefits
        • Full Coverage - Medical, Vision, and Dental
        • Work/Life Balance - generous sick days, vacation days, holidays, and Impact Day
        • 401(k) company matching
        • Tuition Reimbursement (up to graduate degree)
          EEO StatementLionsgate is an equal employment opportunity employer. All employees and applicants are evaluated on the basis of their qualifications, consistent with applicable state and federal laws. In addition, Lionsgate will provide reasonable accommodations for qualified individuals with disabilities. Lionsgate will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and federal law.

Keywords: Lionsgate, Santa Monica , Manager, Regional Publicity & Promotions, Executive , Santa Monica, California

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