Director, CRM Marketing Analytics
Company: Lever
Location: Santa Monica
Posted on: January 15, 2021
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Job Description:
Business Intelligence - Business Intelligence / At GoodRx, we
believe that all Americans should have access to convenient and
affordable healthcare. As a nation, we spend about $3.5 trillion
annually on our healthcare, but too many Americans struggle to get
the care they need, and prices just keep rising. Our marketplaces
for prescription medicines and telehealth have helped Americans
save $20 billion since 2011. GoodRx is a profitable business funded
by top-tier investors; we're based in Santa Monica with additional
offices around the country. We're a low-key and tight-knit group
that likes to find new ways to fix big problems. If you share our
belief that you can do well by doing good, let's talk. We're
committed to growing and empowering a more inclusive community
within our company and industry. That's why we hire and cultivate
diverse teams of the best and brightest from all backgrounds,
experiences, and perspectives. We believe that true innovation
happens when everyone has room at the table and the tools,
resources, and opportunity to excel. About the Role The BI Director
of CRM Marketing--analytics will be responsible for leading the
analytical work required to improve our account experience, and
make our customer messaging more relevant. This role will focus
primarily on tracking customer account registrations on our site,
monitoring engagement levels with account features, and
understanding response rates for our CRM messaging (via push
notification, email, SMS, etc.). We are looking for a leader with
strong analytical chops, an ability to dive deep into data, and a
knack for effectively communicating their findings and
recommendations. This role will work across various teams,
particularly Product, Marketing, CRM, and Data Engineering. A
successful candidate will have experience both producing reporting,
and being able to study customer behavior to make strategic product
recommendations. Responsibilities
Keywords: Lever, Santa Monica , Director, CRM Marketing Analytics, Executive , Santa Monica, California
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