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Marketing Strategy & Operations Manager

Company: The Walt Disney Company
Location: Santa Monica
Posted on: September 17, 2022

Job Description:

Job Overview:You will be responsible for supporting the marketing team in strategic planning and execution of marketing initiatives. The Marketing Strategy & Operations Manager will work cross-functionally to ensure that marketing milestones are met and track against goals. You will provide visibility to stakeholders on marketing programs and their status while soliciting feedback from partners to enable continuous improvement. The right person for this role will have functional experience in business operations and/or strategy consulting. If you are someone who works effectively in a dynamic, collaborative team, then this is a great role for you.Responsibilities:

  • Partner with marketing team leadership to drive marketing's quarterly strategic plans.
  • Actively manage, track and own Hulu Marketing's KPI performance and competitive marketplace reporting.
  • Analyze the competitive marketplace and work the team to set strategy, routinely re-evaluating assumptions, data and processes, and proactively identifying new opportunities to excel or differentiate, and craft timely, detailed and actionable recommendations.
  • Develop internal and external presentation materials and decks for CMO - partnering with Creative, Finance and Data Teams as needed.
  • Author business documents and reports to communicate the state of the business or recommend new content business initiatives.
  • Create reporting and dashboards for key metrics to illustrate progress against goals to support team activities and report to management on weekly/monthly basis.
  • Work cross functionally with the content licensing team, original production teams, research, production, finance, marketing and legal departments to document and define initiatives and drive them through execution.Basic Qualifications:
    • 3+ years of experience in project management, consulting, or strategy
    • Prior experience consulting on high-level strategic initiatives, and informing how to manage toward that strategy effectively
    • Outstanding analytical skills
    • Experience with presenting at all levels
    • Superior communication capabilities, written and verbal
    • Ability to work with all levels of an organization to drive clarity on goals, long-term initiatives, and special projectsPreferred Qualifications:
      • Marketing Operations Experience
      • Entertainment, Streaming or Technology Industry Experience

Keywords: The Walt Disney Company, Santa Monica , Marketing Strategy & Operations Manager, Advertising , Santa Monica, California

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