Group Creative Director
Company: One Sixty Ninety
Location: Santa Monica
Posted on: July 30, 2022
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Job Description:
Job DescriptionTitle: Group Creative Director, ArtAgency:
160over90, an Endeavor Company Location: Los AngelesAbout
160over90:160over90 is owned by Endeavor, one of the biggest names
in culture and entertainment in the world. The creative department
here is like that of any other agency but we aren't bogged down by
dated holding company models and we aren't owned by a consulting
firm. Our connection to Endeavor is our unfair advantage, helping
us connect brands to culture through sports, music, film, and
fashion like no other. The ideas are boss, able to be taken to the
world in whatever way they work best via advertising, branding,
social media, PR, experiential, digital and more.The Role: The
Group Creative Director, Art, will be responsible for creating and
inspiring work that is distinctive, effective, and truly remarkable
across a major telecommunications brand. The GCD plays a critical
role in elevating the output of the creative team on the account,
specifically from a visual and experiential standpoint. The GCD
will apply expert knowledge of the experiential space, artistry and
strategic insight to create and bring to life consumer experiences
that make an impact. As part of the leadership team, the GCD will
be looked to for collaboration and guidance across agency
disciplines. Collaborating across departments, the GCD's thought
leadership will be relied upon both internally and externally,
while acting as a trusted client partner to create exceptional
work.You are a thinker and a maker. You are a listener and a
teacher. You thrive in a fast-paced environment. You are
instinctively curious about culture and trends. The opportunities
here are endless, so your creativity must be
too.Responsibilities:Lead across the client's portfolio of national
sports, entertainment, and gaming partnerships continue to evolve
and innovate through the development of award-worthy,
industry-leading creative concepts.Take an 'always on' approach to
oversee the development, presentation, and optimization of creative
ideas that bring the client's partnerships to life across all
platforms and channels year-round.Become a brand steward,
intimately understanding the client's brand positioning, products,
properties, tone of voice, and partnerships to intuitively and
fluently speak their language.Inspirational leadership across the
full creative team to ensure they function as a cohesive single
entity delivering a shared creative vision.Work seamlessly with a
GCD, Copywriter to function as a cohesive single entity delivering
a shared creative vision.Play a leadership role across the account,
working closely with with account strategy, partnerships, and
experiential vertical leads to build insights-led creative
territories, approaches, and concepts that achieve and exceed
client objective and budget.Lead presentations to senior level
client and/or agency executives.Build relationships with key client
stakeholders.Collaborate with colleagues in other divisions across
in the 160over90/Endeavor network as necessary to develop client
programs.Education and Skills:A minimum of 12-15 years of agency,
client, or property sponsorship, marketing, or advertising
experience.Experience developing creative ideas that build around
culturally relevant moments, or react to things happening in
culture.Knowledge/experience working with a
telecommunications/technology brand is ideal.Provide thought
leadership, and direction that drives and delivers award winning
and impactful work.Provide on-brand creative direction and
orchestration throughout the life of a project.Build, manage and
maintain a team that delivers on world class creative ideas and
execution.Provide strong leadership with the ability to set and
prioritize goals and be a coach and a player. Inspire, support, and
encourage the Creative team through constructive feedback and
frequent planned communications. Build and sustain effective
working relationships internally and externally. Stay current with
recent design and tech methodologies, trends, and
techniques.Proactively search for and promote new best
practices.Experience managing a creative team - performance
management, reviews, employee development, etc..Takes a profound
interest in the world around you - culture, music, film, sport,
art, entertainment.Computer literacy with strong proficiency in all
relevant programs including entire Adobe Creative
Suite.Approachable, collaborative, results-oriented, problem-solver
who can work with minimal direction, evaluating best practices and
offering effective solutions.Strong communication skills, both
written and verbal - not afraid to have difficult discussions.Team
building skills, proactively seeking opportunities to develop team
members.Strong operational/project management experience.Excellent
organizational, presentation and communication (verbal and written)
skills.Lead brainstorming sessions, decks, client calls, and
productions.Ability to conduct and interpret quantitative and
qualitative analysesOwn the ideation process and know the
difference between a tactic and a big campaign platformExtremely
skilled in developing high-level brand concepts as well as
articulating those concepts in executions across various media
channels Must be able to juggle several projects at one timeThrives
in a collaborative environment160/90 is an equal opportunity
employer committed to a diverse and inclusive work environment.
Keywords: One Sixty Ninety, Santa Monica , Group Creative Director, Advertising , Santa Monica, California
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