Director, Marketing Planning & Operations

Company: Roku Inc.
Location: Santa Monica
Posted on: June 15, 2022

Job Description:

Roku Is Changing How The World Watches TV Roku is the 1 TV streaming platform in the US. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers. From your first day at Roku, you---ll make a valuable --- and valued --- contribution. We---re a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers worldwide while gaining meaningful experience across various disciplines. Overview And Responsibilities The Growth Marketing & Merchandising team is seeking an experienced strategic-thinker and hands on executional expert who is skilled at solving multiple, competing, and complex problems into simple cohesive strategies and plans that are flawlessly executed. The ideal candidate sees value of creating inclusive spaces when solving hard problems and will recognize diverse perspectives. You are responsible for enabling successful marketing campaigns and experiences for Roku by driving strategic planning and portfolio management for all verticals withing Growth Marketing & Merchandising, including AVOD, SVOD, Content Marketing, International and Roku Originals. This is a highly cross-functional role that partners closely with marketing leaders to ensure that smart strategies are set, initiatives are rigorously prioritized, concrete plans are developed, and that our teams are organized to succeed. This role is integral in driving operational excellence. Responsibilities Develop and align multiple business priorities into cohesive marketing and merchandising campaign strategies and plans Own annual and ad hoc plans, including building investment cases for incremental asks and driving trade-off discussions Define and track organization level goals and OKRs Communicate up, down, and across the organization to ensure transparency, alignment, and advocacy Identify opportunities to build and improve on strategic marketing, planning, and operations processes to support the Marketing organization, working with cross functional partners Identify and structure emerging misalignments and develop solutions (both within team and across organizations). Help remove roadblocks, escalate misalignments, and ensure teams are set up for successful execution Distill business insights from how we---re managing resources across owned/paid media and headcount across the team Work with cross-functional partners to enable informed business decisions such as program and market prioritization and resource allocation Design, operationalize, and manage processes that enable the marketing team to move fast Lead organizational operations such as talent planning, resourcing, and headcount management, restructures, employee experience, and leadership meetings Collaborate with partner organizations and cross-functional teams on cross-organizational projects and alignment opportunities, including best practice sharing, goaling, and measurement Minimum Qualifications 10 years professional Marketing Strategy, Planning and Operations experience within entertainment industry or management consulting Demonstrated capacity to communicate complex, large-scale concepts clearly and simply. Experience developing break-through marketing strategies and translate those strategies into actionable plans, processes and cross functional execution. Strong relationship and consensus building skills Ability to lead complex, cross-functional initiatives under tight deadlines. Experience working in a fast-paced, entrepreneurial environment and embraces day-to-day flex between strategic thinking and hands-on execution. Experience balancing attention to detail with big-picture strategic thinking The Roku Culture Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company---s success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We---re independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you---ll be part of a?company that---s changing how the world watches TV.

Keywords: Roku Inc., Santa Monica , Director, Marketing Planning & Operations, Advertising , Santa Monica, California